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	<title>Comments on: Paul McGuinness Keynote Speech January 28 at Midem, Cannes</title>
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		<title>By: Gerd Leonhard</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-117161</link>
		<dc:creator>Gerd Leonhard</dc:creator>
		<pubDate>Wed, 13 Feb 2008 14:07:05 +0000</pubDate>
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		<description>I just posted my reply to Paul&#039;s speech here: http://www.mediafuturist.com/2008/02/welcome-to-paul.html
I guess I just couldn&#039;t resist - there is just too much bizarre stuff in this speech.  Cheers, Gerd Leonhard (Music &amp; Media Futurist, Author of &quot;Music2.0)</description>
		<content:encoded><![CDATA[<p>I just posted my reply to Paul&#8217;s speech here: <a href="http://www.mediafuturist.com/2008/02/welcome-to-paul.html" rel="nofollow">http://www.mediafuturist.com/2008/02/welcome-to-paul.html</a><br />
I guess I just couldn&#8217;t resist &#8211; there is just too much bizarre stuff in this speech.  Cheers, Gerd Leonhard (Music &amp; Media Futurist, Author of &#8220;Music2.0)</p>
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		<title>By: edison freeman</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-115556</link>
		<dc:creator>edison freeman</dc:creator>
		<pubDate>Wed, 06 Feb 2008 19:14:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-115556</guid>
		<description>I must respectfully disagree with one opinion expressed here.  The end of profitability in recorded music will not mark the end of the songwriter.

Recorded music is an innovation in and of itself, barely one century old.  Did songwriting not exist before Thomas Edison?  Of course it did, and compensation came from the sales of sheet music to other people who could play.  The technology of the Victrola cratered that model, as the technology of the computer is cratering the current one.

How did the songwriter create revenue then?  By live performance before paying audiences, or wealthy &quot;patrons&quot;.  We are returning to that model.  Pandora&#039;s box has been opened, and noone has the power to close it without alienating their own customer base beyond repair.  In fact, that is already occuring with the misguided attempts to sue file sharers. Public outrage is high.  Take a survey.

Also, people are interested in acts that can really perform, without autotune or extensive backroom editing like production entails today.  They are sceptical of what they hear on a recording, but if the songs are good enough to pique their interest, it makes for the best advertisement to get an audience to the live performance near them,  and word of mouth is the best PR buzz ever.

Because the audience will not change in their perception that recorded music should be free, I have changed my perspective to see recorded music not as the product, but merely the advertisement for the real product, a great band in live performance.

edison freeman, magnolia tx</description>
		<content:encoded><![CDATA[<p>I must respectfully disagree with one opinion expressed here.  The end of profitability in recorded music will not mark the end of the songwriter.</p>
<p>Recorded music is an innovation in and of itself, barely one century old.  Did songwriting not exist before Thomas Edison?  Of course it did, and compensation came from the sales of sheet music to other people who could play.  The technology of the Victrola cratered that model, as the technology of the computer is cratering the current one.</p>
<p>How did the songwriter create revenue then?  By live performance before paying audiences, or wealthy &#8220;patrons&#8221;.  We are returning to that model.  Pandora&#8217;s box has been opened, and noone has the power to close it without alienating their own customer base beyond repair.  In fact, that is already occuring with the misguided attempts to sue file sharers. Public outrage is high.  Take a survey.</p>
<p>Also, people are interested in acts that can really perform, without autotune or extensive backroom editing like production entails today.  They are sceptical of what they hear on a recording, but if the songs are good enough to pique their interest, it makes for the best advertisement to get an audience to the live performance near them,  and word of mouth is the best PR buzz ever.</p>
<p>Because the audience will not change in their perception that recorded music should be free, I have changed my perspective to see recorded music not as the product, but merely the advertisement for the real product, a great band in live performance.</p>
<p>edison freeman, magnolia tx</p>
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		<title>By: chappy</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-115318</link>
		<dc:creator>chappy</dc:creator>
		<pubDate>Tue, 05 Feb 2008 20:41:29 +0000</pubDate>
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		<description>wow.. good read..

that said, i dont agree with him at all...
you cant blame the ISP&#039;s for the free flow of information.. and IMO some scary things came out of his mouth during that speech (govt regulation, etc)..

you cant legislate or block the flow of information on the internet.. the people will always find a way around it.. it has been proven again and again with DRM, copy protection, etc...
whats needed is a new way of giving value to content that is free to experience by offering enhanced experiences as the carrot for a paying consumer (the continued success of live music in the face of the record industry meltdown is proof of this)

the rub is, free content and the notion that joe schmo can build an empire from his garage doesnt fit into the current or past record industry model, thats why you see people like this blabbering for new laws and for shame to be slung on all the people of the world who have embraced this new paradigm.. he&#039;s preaching from a mountain top that is crumbling at its base..it may be safe to say that if U2 were just starting out today, they wouldnt need him as a manager, they certainly wouldnt need Universal, whats the use for so many middle-men..?

he even admits that now is the most prolific time for music ever seen.. this free flow of information is creating an uber enlightined society  (at least in the artistic world) .. where every piece of art ever created is at our fingertips to be experienced and digested as inspiration in creating new art..

no saying i have the answers, just that there is zen in going with the flow.. and new ideas will emerge that are in harmony with the current and future paradigm of free information..


chappy</description>
		<content:encoded><![CDATA[<p>wow.. good read..</p>
<p>that said, i dont agree with him at all&#8230;<br />
you cant blame the ISP&#8217;s for the free flow of information.. and IMO some scary things came out of his mouth during that speech (govt regulation, etc)..</p>
<p>you cant legislate or block the flow of information on the internet.. the people will always find a way around it.. it has been proven again and again with DRM, copy protection, etc&#8230;<br />
whats needed is a new way of giving value to content that is free to experience by offering enhanced experiences as the carrot for a paying consumer (the continued success of live music in the face of the record industry meltdown is proof of this)</p>
<p>the rub is, free content and the notion that joe schmo can build an empire from his garage doesnt fit into the current or past record industry model, thats why you see people like this blabbering for new laws and for shame to be slung on all the people of the world who have embraced this new paradigm.. he&#8217;s preaching from a mountain top that is crumbling at its base..it may be safe to say that if U2 were just starting out today, they wouldnt need him as a manager, they certainly wouldnt need Universal, whats the use for so many middle-men..?</p>
<p>he even admits that now is the most prolific time for music ever seen.. this free flow of information is creating an uber enlightined society  (at least in the artistic world) .. where every piece of art ever created is at our fingertips to be experienced and digested as inspiration in creating new art..</p>
<p>no saying i have the answers, just that there is zen in going with the flow.. and new ideas will emerge that are in harmony with the current and future paradigm of free information..</p>
<p>chappy</p>
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		<title>By: Burst Labs</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113802</link>
		<dc:creator>Burst Labs</dc:creator>
		<pubDate>Fri, 01 Feb 2008 22:18:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-113802</guid>
		<description>Great advice, koar.

I wish more people got the VC metaphor...

record label : venture capitalist : : unknown artist : web startup

There&#039;s plenty of variants of the basic formula, but that&#039;s the gist of it.  If you can make it work on your own, giving away your music, hoping to cash in someday when you &#039;scale,&#039; well then you may just be one of the very few that are able to cash out that way.

Most startups need help, direction, guidance, and cash.

I say the majority of legit top-level artists have been built that way for years, and it remains to be seen that one can become a top-level artist  by giving your music away.  Are there examples of it working on some scale?  Sure.  But as a new business model, the jury is still out.

Wait.... &quot;business model&quot;??!!  I thought we were talking about music and art, man.

Damn.</description>
		<content:encoded><![CDATA[<p>Great advice, koar.</p>
<p>I wish more people got the VC metaphor&#8230;</p>
<p>record label : venture capitalist : : unknown artist : web startup</p>
<p>There&#8217;s plenty of variants of the basic formula, but that&#8217;s the gist of it.  If you can make it work on your own, giving away your music, hoping to cash in someday when you &#8217;scale,&#8217; well then you may just be one of the very few that are able to cash out that way.</p>
<p>Most startups need help, direction, guidance, and cash.</p>
<p>I say the majority of legit top-level artists have been built that way for years, and it remains to be seen that one can become a top-level artist  by giving your music away.  Are there examples of it working on some scale?  Sure.  But as a new business model, the jury is still out.</p>
<p>Wait&#8230;. &#8220;business model&#8221;??!!  I thought we were talking about music and art, man.</p>
<p>Damn.</p>
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		<title>By: koar</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113800</link>
		<dc:creator>koar</dc:creator>
		<pubDate>Fri, 01 Feb 2008 22:09:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-113800</guid>
		<description>Artists do give away music for free because thats what they think they are suppose to do. They read the propaganda on the net from socialists like lefsetz. They aren&#039;t looking out for artist, they never managed artists, they never broke artists, they did nothing!

Get advice from people who have broken artists and who have worked with artists and understand the A to Z&#039;s.....

Get advice from music biz people who have a proven track record and knows the difference between FACT and FICTIONALITY....

Do artists enjoy making other companies richer by giving away works for free?  I suggest artists get a good manager that understands business and knows how to make them money.</description>
		<content:encoded><![CDATA[<p>Artists do give away music for free because thats what they think they are suppose to do. They read the propaganda on the net from socialists like lefsetz. They aren&#8217;t looking out for artist, they never managed artists, they never broke artists, they did nothing!</p>
<p>Get advice from people who have broken artists and who have worked with artists and understand the A to Z&#8217;s&#8230;..</p>
<p>Get advice from music biz people who have a proven track record and knows the difference between FACT and FICTIONALITY&#8230;.</p>
<p>Do artists enjoy making other companies richer by giving away works for free?  I suggest artists get a good manager that understands business and knows how to make them money.</p>
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		<title>By: Burst Labs</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113798</link>
		<dc:creator>Burst Labs</dc:creator>
		<pubDate>Fri, 01 Feb 2008 22:00:47 +0000</pubDate>
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		<description>Not sure artists *do* understand that point, koar, as so many indie artists now give away for free the sync fees that are due them when their songs are used in advertising, tv shows, movies and video games (for the free exposure, apparently).

We have our fingers crossed that the pendulum swings back towrd the artist in coming years... right now things don&#039;t look so peachy.</description>
		<content:encoded><![CDATA[<p>Not sure artists *do* understand that point, koar, as so many indie artists now give away for free the sync fees that are due them when their songs are used in advertising, tv shows, movies and video games (for the free exposure, apparently).</p>
<p>We have our fingers crossed that the pendulum swings back towrd the artist in coming years&#8230; right now things don&#8217;t look so peachy.</p>
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		<title>By: koar</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113789</link>
		<dc:creator>koar</dc:creator>
		<pubDate>Fri, 01 Feb 2008 21:32:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-113789</guid>
		<description>What we mean is that site owners looking to build up content aren&#039;t interested in paying artists a dime. They want to profit off of artists and their work but refuse to share the revenue. This is a primitive rape.  Rape, laugh, and leave to die....

At least the labels gave out advances, delivered a song to radio, exposed music to the masses, paid for photography, paid for a video, paid for press. At least this gave an opportunity for artists  to maximize their own revenue (live show, personal appearances, sponsors) while they were on a &#039;paid&#039; platform that was given to them by major music labels.

Do artists understand this???</description>
		<content:encoded><![CDATA[<p>What we mean is that site owners looking to build up content aren&#8217;t interested in paying artists a dime. They want to profit off of artists and their work but refuse to share the revenue. This is a primitive rape.  Rape, laugh, and leave to die&#8230;.</p>
<p>At least the labels gave out advances, delivered a song to radio, exposed music to the masses, paid for photography, paid for a video, paid for press. At least this gave an opportunity for artists  to maximize their own revenue (live show, personal appearances, sponsors) while they were on a &#8216;paid&#8217; platform that was given to them by major music labels.</p>
<p>Do artists understand this???</p>
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		<title>By: jalan</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113786</link>
		<dc:creator>jalan</dc:creator>
		<pubDate>Fri, 01 Feb 2008 21:14:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-113786</guid>
		<description>&quot;We welcome opposing arguments but one thing remains true. If you think the labels raped artists, you haven’t seen NOTHING yet.&quot;

Are you saying the labels are going to start raping the artists worse or that individuals are making it even worse for artists?</description>
		<content:encoded><![CDATA[<p>&#8220;We welcome opposing arguments but one thing remains true. If you think the labels raped artists, you haven’t seen NOTHING yet.&#8221;</p>
<p>Are you saying the labels are going to start raping the artists worse or that individuals are making it even worse for artists?</p>
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		<title>By: koar</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113780</link>
		<dc:creator>koar</dc:creator>
		<pubDate>Fri, 01 Feb 2008 20:59:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-113780</guid>
		<description>We welcome opposing arguments but one thing remains true. If you think the labels raped artists, you haven&#039;t seen NOTHING yet.

Its time for artists to stand up for their rights. Artists and labels have a new nemesis and thats ISPs and Pirate sites that are not interested in paying artists. 

The good news is that &#039;Change&#039; is about to come and we are going to force the thieves out of business. 

&#039;The BPI has absolutely backed-up McGuinness&#039;s comments with a hard-line stance of its own. &quot;The time has come for ISPs to stop dragging their feet and start showing some responsibility, by taking reasonable steps to counter illegal music freeloading,&quot; said BPI CEO Geoff Taylor in a statement. &quot;Their failure to do so in until now is extraordinary - and it can&#039;t be allowed to go on.&quot;
</description>
		<content:encoded><![CDATA[<p>We welcome opposing arguments but one thing remains true. If you think the labels raped artists, you haven&#8217;t seen NOTHING yet.</p>
<p>Its time for artists to stand up for their rights. Artists and labels have a new nemesis and thats ISPs and Pirate sites that are not interested in paying artists. </p>
<p>The good news is that &#8216;Change&#8217; is about to come and we are going to force the thieves out of business. </p>
<p>&#8216;The BPI has absolutely backed-up McGuinness&#8217;s comments with a hard-line stance of its own. &#8220;The time has come for ISPs to stop dragging their feet and start showing some responsibility, by taking reasonable steps to counter illegal music freeloading,&#8221; said BPI CEO Geoff Taylor in a statement. &#8220;Their failure to do so in until now is extraordinary &#8211; and it can&#8217;t be allowed to go on.&#8221;</p>
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		<title>By: Chris Alpiar</title>
		<link>http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/comment-page-1/#comment-113766</link>
		<dc:creator>Chris Alpiar</dc:creator>
		<pubDate>Fri, 01 Feb 2008 20:31:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.kingsofar.com/2008/02/01/paul-mcguinness-keynote-speech-january-28-at-midem-cannes/#comment-113766</guid>
		<description>Well he may be preaching about getting theirs but what it really is is a voice for all of the artists out there. As a professional composer and performer who isnt in the top 1% of success and MTV rock monsters I am THRILLED that someone with clout is making these issues be vocalized. Its not the U2s and the Mettalicas that suffer, its the indie artists, score composers, and working musicians that are being destroyed by the wide open not even attempted at regulating illegal downloading of all kinds of media, including music, song &amp; albums, films, art, scores, etc

Thank you Mr. McGuinness for bothering to talk about the issues that are a nuisance to you but are life threatening to thousands of us!</description>
		<content:encoded><![CDATA[<p>Well he may be preaching about getting theirs but what it really is is a voice for all of the artists out there. As a professional composer and performer who isnt in the top 1% of success and MTV rock monsters I am THRILLED that someone with clout is making these issues be vocalized. Its not the U2s and the Mettalicas that suffer, its the indie artists, score composers, and working musicians that are being destroyed by the wide open not even attempted at regulating illegal downloading of all kinds of media, including music, song &amp; albums, films, art, scores, etc</p>
<p>Thank you Mr. McGuinness for bothering to talk about the issues that are a nuisance to you but are life threatening to thousands of us!</p>
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